Five years ago, BPO was already a rising trend. In 2026, it has become a survival strategy for many brands. The competitiveness of retail, the… Leer más
Thursday. Black Friday week.It feels like everything is calm… but today is exactly when the decisions are made that determine tomorrow’s sales. And because we’re… Leer más
Why Accurate Measurement Will Be Critical in 2026? In retail, executing well is no longer enough. In 2026, what will separate leading brands from the… Leer más
The Cost of Poor Retail Execution: When Cheap Really Gets Expensive. Choosing the lowest-cost provider can feel like a win… until launch day arrives and… Leer más
Logistics: The Silent Engine Behind Trade Marketing In trade marketing, a campaign’s success isn’t measured only by creativity or design but by what happens at the point… Leer más
Why a Well-Executed Planogram Makes All the Difference? In retail, nothing happens by chance. Every product, every shelf, and every inch of space matters. A planogram is… Leer más
