{"id":12681,"date":"2025-12-22T09:54:30","date_gmt":"2025-12-22T09:54:30","guid":{"rendered":"https:\/\/sigespana.es\/servicios\/casos-de-exito\/fmcg-%ec%a7%84%ec%97%b4%eb%8c%80-%ec%8b%a0%ec%86%8d-%ec%84%a4%ec%b9%98\/"},"modified":"2026-08-28T05:37:54","modified_gmt":"2026-08-28T05:37:54","slug":"express-fmcg-display-rollout","status":"publish","type":"caso_exito","link":"https:\/\/sigespana.es\/ko\/servicios\/casos-de-exito\/express-fmcg-display-rollout\/","title":{"rendered":"FMCG \uc9c4\uc5f4\ub300 \uc2e0\uc18d \uc124\uce58"},"content":{"rendered":"\n
\n

\u23af \ub3c4\uc804<\/span><\/p>\n\n\n\n

\uc790\uc7ac\uac00 \ub2a6\uac8c<\/span> \ub3c4\ucc29\ud574\ub3c4 \ub9c8\uac10 \uae30\ud55c\uc740 \ubcc0\ud558\uc9c0 \uc54a\uc744 \ub54c<\/h2>\n\n\n\n

\ud55c \uc720\uc81c\ud488 \ube0c\ub79c\ub4dc\ub294 5\uc77c \uc548\uc5d0 \ubcf8\ud1a0 \ub0b4 77\uac1c \ud310\ub9e4\ucc98\uc5d0<\/strong> \uc2e0\uc81c\ud488\uc744 \ucd9c\uc2dc\ud574\uc57c \ud588\uc2b5\ub2c8\ub2e4. \uacc4\ud68d\uc740 \uba85\ud655\ud588\uc2b5\ub2c8\ub2e4. \uacbd\ud5d8 \ub9ce\uc740 \ud604\uc7a5 \ud300\uc774 \uac01 \ub9e4\uc7a5\uc5d0 \uc9c4\uc5f4\ub300\ub97c \uc124\uce58\ud558\uace0, \uc774\ub97c \uc870\uc728\ud558\uba70 \uc2e4\ud589\ud558\ub294 \uac83\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uadf8\uae4c\uc9c0\ub294 \ubaa8\ub4e0 \uac83\uc774 \uc21c\uc870\ub85c\uc6e0\uc2b5\ub2c8\ub2e4. \ubb38\uc81c\ub294 \ud589\uc0ac \uc2dc\uc791 \uc804\ubd80\ud130 \ubc1c\uc0dd\ud588\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc0ac\uac00 \uc81c\uacf5\ud574\uc57c \ud560 \uc790\uc7ac\uac00 \ub2a6\uac8c \ub3c4\ucc29\ud55c \uac83\uc785\ub2c8\ub2e4.<\/strong> \ud655\uc815\ub41c \uac1c\uc2dc\uc77c\uc774 \uc815\ud574\uc9c4 \ud504\ub85c\uc81d\ud2b8\uc5d0\uc11c \u2014 \ucd9c\uc2dc \uc77c\uc815\uc740 \uae30\ub2e4\ub824\uc8fc\uc9c0 \uc54a\uc73c\ub2c8\uae4c\uc694 \u2014 \uc774\ub294 \uc804\uc2dc\ubb3c\uc744 \ucc98\ub9ac\ud558\uace0, \uc815\ub9ac\ud558\uace0, \ubc30\uce58\ud560 \uc218 \uc788\ub294 \uc2dc\uac04\uc774 \uae09\uaca9\ud788 \uc904\uc5b4\ub4e0 \uac83\uc744 \uc758\ubbf8\ud588\uc2b5\ub2c8\ub2e4. \uc989\ud765\uc801\uc73c\ub85c \ub300\ucc98\ud560 \uc5ec\uc9c0\uac00 \uc804\ud600 \uc5c6\uc5c8\uc2b5\ub2c8\ub2e4. \ubb38\uc81c\ub294 SIG Spain\uc774 \uadf8 \uc9c0\uc5f0\uc774 \ud310\ub9e4\ucc98\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\uae30 \uc804\uc5d0 \uc774\ub97c \uac10\ub2f9\ud560 \uc218 \uc788\ub294\uc9c0 \uc5ec\ubd80\uc600\uc2b5\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uadf8 \ub300\ub2f5\uc740 \u2018\uc608\u2019\uc600\uc2b5\ub2c8\ub2e4. <\/p>\n<\/div><\/div>\n\n

\n

\u23af \ubaa9\ud45c<\/span><\/p>\n\n\n\n

\uace0\uac1d\uc774 \ud544\uc694\ub85c \ud588\ub358<\/span> \uac83<\/h3>\n\n\n\n
\n
\n
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5\uc77c \ub9cc\uc5d0 77\uac1c \ud310\ub9e4\uc810\uc5d0 \uc124\uce58 \uc644\ub8cc<\/strong>\uc790\uc7ac \uc218\ub839\uc774 \uc9c0\uc5f0\ub418\uc5c8\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uc9c0\uc815\ub41c \uac01 \ud310\ub9e4\uc810\uc5d0 \uc2e0\uc81c\ud488 \ucd9c\uc2dc\uc6a9 \uc9c4\uc5f4\ub300\ub97c \uae30\ud55c \ub0b4\uc5d0 \uc124\uce58\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc2e0\uc18d \ubb3c\ub958 \uc790\uc7ac \uad00\ub9ac<\/strong> \ub514\uc2a4\ud50c\ub808\uc774\ub97c \ubd84\ub958\ud558\uace0 \ud2b9\uc1a1 \uc6b4\uc1a1\uc744 \ud1b5\ud574 \ubc1c\uc1a1\ud558\uc5ec \uc124\uce58 \uc2dc\uc791 \uc804\uc5d0 \ub9e4\uc7a5\uc5d0 \ub3c4\ucc29\ud558\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc804\uad6d\uc801\uc778 \uc11c\ube44\uc2a4 \uc81c\uacf5 \ubc94\uc704, \uad6c\ud604\uc0c1\uc758 \ubb38\uc81c \uc5c6\uc74c<\/strong> \uc678\ubd80 \uc694\uc778\uc73c\ub85c \uc778\ud574 \uc644\ub8cc\ub418\uc9c0 \uc54a\uc740 \ubaa8\ub4e0 \ud310\ub9e4 \uc2dc\uc810\uc758 \uac70\ub798\ub97c \uc644\ubcbd\ud558\uac8c \ucd94\uc801\ud558\uc5ec \uac00\ub2a5\ud55c \ud55c \ucd5c\uace0\uc758 \uc2e4\ud589\ub960\uc744 \ubcf4\uc7a5\ud558\uc2ed\uc2dc\uc624.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

\n

” \uacbd\ud5d8\uc774 \ud48d\ubd80\ud55c<\/span> \ud300\ub9cc\uc774 \uace0\uac1d\uc758 \uc9c0\uc5f0 \uc0c1\ud669\uc744 \ud760\uc7a1\uc744 \ub370 \uc5c6\ub294 \uacb0\uacfc\ub85c \ubc14\uafc0 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc989\ud765\uc801\uc778 \ub300\uc751\uc740 \uc804\ub7b5\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uacbd\ud5d8\uc774\uc57c\ub9d0\ub85c \uc9c4\uc815\ud55c \uc804\ub7b5\uc785\ub2c8\ub2e4<\/span>.” <\/p>\n\n\n\n

SIG \uc2a4\ud398\uc778 \uc6b4\uc601\ud300<\/p>\n<\/div><\/div>\n\n

\n

\u23af \ud574\uacb0\ucc45<\/span><\/p>\n\n\n\n

\uc608\uae30\uce58 \ubabb\ud55c \uc0c1\ud669\uc744 \ud3ec\uc6a9\ud558\ub294<\/span> \uacbd\ud5d8<\/h3>\n\n\n\n

\uc790\uc7ac\uac00 \ub2a6\uac8c \ub3c4\ucc29\ud558\uba74 \uc77c\ubc18\uc801\uc73c\ub85c\ub294 \uc791\uc5c5 \uc77c\uc815\uc744 \ub2a6\ucd94\ub294 \uac83\uc774 \uc77c\ubc18\uc801\uc778 \ub300\uc751 \ubc29\uc2dd\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc SIG Spain\uc758 \ub300\uc751\uc740 \ub2ec\ub790\uc2b5\ub2c8\ub2e4. \ub3c4\uc785 \uc77c\uc815\uc744 \ubcc0\uacbd\ud558\uc9c0 \uc54a\uc740 \ucc44, \ubb3c\ub958 \uacfc\uc815\uc744 \uac00\uc18d\ud654\ud558\uc5ec \uc9c0\uc5f0\ub41c \uc2dc\uac04\uc744 \ub9cc\ud68c\ud55c \uac83\uc785\ub2c8\ub2e4. \ud300\uc740 \uc774\ubbf8 \uc720\uc0ac\ud55c \uc0c1\ud669\uc744 \ud574\uacb0\ud55c \uacbd\ud5d8\uc774 \uc788\uc5c8\ub294\ub370, \ubc14\ub85c \uadf8 \uacbd\ud5d8\uc774 \uacb0\uc815\uc801\uc778 \uc5ed\ud560\uc744 \ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

\n
\n
\n

\uae34\uae09 \ubb3c\ud488 \uc218\ub839 \ubc0f \ubd84\ub958<\/strong> \uc790\ub8cc\ub97c \ub2a6\uac8c \ubc1b\uc790\ub9c8\uc790 \ud300\uc740 \uc989\uc2dc \uc5b8\uc5b4\uc640 \uc9c0\uc5ed\ubcc4 \ubd84\ub958 \uc2dc\uc2a4\ud15c\uc744 \uac00\ub3d9\ud588\uc2b5\ub2c8\ub2e4. \ub355\ubd84\uc5d0 \uac01 \uc804\uc2dc\uc5c5\uccb4\ub294 \ub2e8 1\ubd84\ub3c4 \uc9c0\uccb4 \uc5c6\uc774 \uc801\uc808\ud55c \ud310\ub9e4\ucc98\uc5d0 \ubc30\uc815\ub420 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

\ud2b9\uae09 \ubc30\uc1a1<\/strong> \ub2f9\ucd08 \uacc4\ud68d\ud588\ub358 \ud45c\uc900 \uc6b4\uc1a1 \ubc29\uc2dd \ub300\uc2e0, \ud2b9\uc1a1 \uc11c\ube44\uc2a4\ub97c \ud1b5\ud574 \uac01 \ud310\ub9e4\uc810\uc73c\ub85c \ub514\uc2a4\ud50c\ub808\uc774\ub97c \uc9c1\uc811 \ubc30\uc1a1\ud558\uae30\ub85c \ud588\uc2b5\ub2c8\ub2e4. \ucd94\uac00 \ube44\uc6a9\uc774 \ubc1c\uc0dd\ud588\uc9c0\ub9cc, \uc774 \ubc29\uc2dd\uc744 \ud0dd\ud588\ub2e4\uba74 \ucd9c\uc2dc\uac00 \uc9c0\uc5f0\ub418\uc5c8\uc744 \uac83\uc774\ubbc0\ub85c \ucda9\ubd84\ud788 \uac10\uc218\ud560 \ub9cc\ud55c \uac00\uce58\uac00 \uc788\ub2e4\uace0 \ud310\ub2e8\ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

\uc804\ubb38 \ud604\uc7a5\ud300 \ud22c\uc785<\/strong>SIG Spain \uc18c\uc18d\uc73c\ub85c<\/strong>, \uc774\ub7ec\ud55c \uc720\ud615\uc758 \uc2dc\uc2a4\ud15c \uad6c\ucd95 \ubd84\uc57c\uc5d0\uc11c 10\ub144 \uc774\uc0c1\uc758 \uacbd\ub825\uc744 \uac00\uc9c4 26\uba85\uc758 \uc778\ub825\uc744<\/strong> \ud22c\uc785\ud588\uc2b5\ub2c8\ub2e4. \ud300\uc758 \ud48d\ubd80\ud55c \uacbd\ud5d8\uc744 \ubc14\ud0d5\uc73c\ub85c \ub9e4\uc7a5 \ud604\uc7a5\uc5d0\uc11c \ubc1c\uc0dd\ud558\ub294 \ubaa8\ub4e0 \ubb38\uc81c\ub97c \uc0c1\uae09 \ubd80\uc11c\ub85c \uc774\uad00\ud558\uac70\ub098 \uc989\uc11d\uc5d0\uc11c \ud574\uacb0\ucc45\uc744 \ub9c8\ub828\ud560 \ud544\uc694 \uc5c6\uc774 \ud574\uacb0\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

\ud310\ub9e4 \uc2dc\uc810\uc744 \uae30\uc900\uc73c\ub85c \ud55c \ubaa8\ub2c8\ud130\ub9c1 \ubc0f \uc99d\uac70 \uae30\ubc18 \uac70\ub798 \uc885\uacb0<\/strong> \uac01 \uad6c\ud604 \uacfc\uc815\uc740 \uc2e4\uc2dc\uac04 \uc99d\uac70\ub85c \uae30\ub85d\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ub9ac\ubaa8\ub378\ub9c1\uc774\ub098 \uc13c\ud130 \uc81c\ud55c\uc73c\ub85c \uc778\ud574 \uc644\ub8cc\ub418\uc9c0 \ubabb\ud55c \uc138 \uac74\uc758 \ud310\ub9e4 \uac74\uc740 \ud504\ub85c\uc81d\ud2b8\uc758 \uc644\uc804\ud55c \ucd94\uc801\uc131\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574 \uc815\ub2f9\ud55c \uc0ac\uc720\uc640 \ud568\uaed8 \uc989\uc2dc \uace0\uac1d\uc5d0\uac8c \ubcf4\uace0\ub418\uc5c8\uc2b5\ub2c8\ub2e4. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

\n

\u23af \uacb0\uacfc<\/span><\/p>\n\n\n\n

\uc5d0\uc11c \uc911\uc694\ud55c<\/span> \uc218\uce58\ub4e4<\/h3>\n\n\n\n
\n
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74\uac1c \ud310\ub9e4\ucc98<\/span><\/p>\n\n\n\n

\uae30\ud55c \ub0b4\uc5d0 \uc644\ub8cc\ub428<\/p>\n\n\n\n

\ud589\ub3d9 \uacc4\ud68d\uc5d0 \ud3ec\ud568\ub41c 77\uac1c \ud56d\ubaa9 \uc911<\/p>\n<\/div>\n\n\n\n

\n

5 \uc77c<\/span><\/p>\n\n\n\n

\uae30\ud55c \uc900\uc218<\/p>\n\n\n\n

\uc790\uc7ac \uacf5\uae09 \uc9c0\uc5f0\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0<\/p>\n<\/div>\n\n\n\n

\n

26 \uba85<\/span><\/p>\n\n\n\n

\ubc30\uce58\ub41c \ud300<\/p>\n\n\n\n

PLV \ubd84\uc57c\uc5d0\uc11c 10\ub144 \uc774\uc0c1\uc758 \uacbd\ub825<\/p>\n<\/div>\n<\/div>\n\n\n\n

\uc124\uce58\ub418\uc9c0 \uc54a\uc740 3\uacf3\uc758 \ud310\ub9e4\uc810\uc740 \uc804\uc801\uc73c\ub85c \uc2e4\ud589\uacfc \ubb34\uad00\ud55c \uc0ac\uc720, \uc989 \ub9ac\ubaa8\ub378\ub9c1 \uc911\uc778 \ub9e4\uc7a5\uc774\ub098 \ud574\ub2f9 \ub9e4\uc7a5\uc5d0\uc11c \uc790\uccb4\uc801\uc73c\ub85c \ubd80\uacfc\ud55c \uc124\uce58 \uc81c\ud55c\uc5d0 \uae30\uc778\ud55c \uac83\uc785\ub2c8\ub2e4. \ucd08\uae30 \uc790\uc7ac \uacf5\uae09 \uc9c0\uc5f0\uc73c\ub85c \uc778\ud574 \ucd9c\uc2dc \uc77c\uc815\uc5d0 \ucc28\uc9c8\uc774 \ubc1c\uc0dd\ud558\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4.<\/strong><\/p>\n<\/div><\/div>\n\n

\n

\u23af \ud575\uc2ec \ud559\uc2b5 \ub0b4\uc6a9<\/span><\/p>\n\n\n\n

\uc774 \ud504\ub85c\uc81d\ud2b8 \uac00 \uc6b0\ub9ac\uc5d0\uac8c \uac00\ub974\uccd0 \uc900<\/span> \uac83<\/h3>\n\n\n\n
\n
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<\/path><\/svg><\/span>\uc8fc\ubb38 \ubc1c\uc1a1\uc740 \ubc18\ub4dc\uc2dc \uc81c\ub54c \uc774\ub8e8\uc5b4\uc838\uc57c \ud569\ub2c8\ub2e4 \u2014 \uc5b8\uc81c\ub098.<\/strong> \uc2e0\uc81c\ud488 \ucd9c\uc2dc \uc2dc\uc810\uc5d0 \ud310\ub9e4 \ud604\uc7a5\uc758 \uc9c4\uc5f4\ub300\uac00 \ube44\uc5b4 \uc788\ub294 \uac83\uc740 \uc0ac\uc18c\ud55c \ubb38\uc81c\uac00 \uc544\ub2d9\ub2c8\ub2e4. \uc774\ub294 \uc81c\ud488\uc5d0 \ub300\ud55c \uccab\uc778\uc0c1\uc744 \uc88c\uc6b0\ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ud64d\ubcf4 \uc790\ub8cc\ubcf4\ub2e4 \uc7ac\uace0\uac00 \uba3c\uc800 \ub3c4\ucc29\ud558\ub3c4\ub85d \ud558\ub294 \uac83\uc740 \ube0c\ub9ac\ud551 \ub2e8\uacc4\uc5d0\uc11c\ubd80\ud130 \uba85\ud655\ud788 \ud574\uc57c \ud560 \ucc45\uc784\uc785\ub2c8\ub2e4. <\/span><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n
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<\/path><\/svg><\/span>\ud300\uc758 \uacbd\ud5d8\uc774\uc57c\ub9d0\ub85c \ucd5c\uace0\uc758 \ube44\uc0c1 \ub300\ucc45\uc785\ub2c8\ub2e4.<\/strong> \uc608\uc0c1\uce58 \ubabb\ud55c \uc0c1\ud669\uc774 \ubc1c\uc0dd\ud560 \ub54c \u2014 \ud604\uc7a5 \ud504\ub85c\uc81d\ud2b8\uc5d0\uc11c\ub294 \ud56d\uc0c1 \ubb34\uc5b8\uac00 \ubb38\uc81c\uac00 \uc0dd\uae30\uae30 \ub9c8\ub828\uc785\ub2c8\ub2e4 \u2014 \uc774\ub97c \ud574\uacb0\ud558\ub290\ub0d0, \uc0c1\uae09 \ubd80\uc11c\ub85c \uc774\uad00\ud558\ub290\ub0d0\uc758 \ucc28\uc774\ub294 \ud300\uc774 \uadf8 \ubb38\uc81c\ub97c \uc774\uc804\uc5d0 \uba87 \ubc88\uc774\ub098 \uacaa\uc5b4\ubd24\ub294\uc9c0\uc5d0 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4. \uacbd\ud5d8\uc740 \ub2e8\uc21c\ud55c \uc7a5\uc810\uc774 \uc544\ub2d9\ub2c8\ub2e4. \ubc14\ub85c \ud504\ub85c\uc81d\ud2b8\uac00 \uc131\uacf5\uc801\uc73c\ub85c \ub9c8\ubb34\ub9ac\ub420 \uac83\uc774\ub77c\ub294 \ubcf4\uc99d\uc785\ub2c8\ub2e4. <\/span><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n
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<\/path><\/svg><\/span>\uae34\uae09 \uc6b4\uc1a1\uc740 \uc608\uc0c1\uce58 \ubabb\ud55c \uc77c\uc774 \uc544\ub2c8\ub77c, \ubbf8\ub9ac \uacc4\ud68d\ub41c \uc120\ud0dd\uc9c0\ub85c \ub9c8\ub828\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/strong> \ucd08\uae30 \uacc4\ud68d \ub2e8\uacc4\uc5d0\uc11c \ubb3c\ub958 \ube44\uc0c1 \ub300\uc751 \uc808\ucc28\uc640 \uc774\uc5d0 \uc218\ubc18\ub418\ub294 \ube44\uc6a9\uc744 \ud3ec\ud568\uc2dc\ucf1c \ub450\uba74, \uc2dc\uac04\uc774 \ucd09\ubc15\ud560 \ub54c \ub9c9\ud310 \ud611\uc0c1 \uc5c6\uc774\ub3c4 \uc2e0\uc18d\ud558\uac8c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
\n

fMCG \ubd84\uc57c\uc5d0\uc11c \ube44\uc2b7\ud55c \ud504\ub85c\uc81d\ud2b8\ub97c \uc9c4\ud589 \uc911\uc774\uc2e0\uac00\uc694?<\/strong><\/p>\n\n\n\n

\uc5b4\ub5a4 \uacfc\uc81c\uac00 \uc788\ub294\uc9c0 \uc54c\ub824\uc8fc\uc2dc\uba74, \uc800\ud76c\uac00 \ud574\uacb0 \ubc29\ubc95\uc744 \uc81c\uc2dc\ud574 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4. 24\uc2dc\uac04 \uc774\ub0b4\uc5d0 \ub2f5\ubcc0\ud574 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

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\uc815\ubcf4 \uc694\uccad\ud558\uae30 \u2192<\/a><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

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