{"id":8532,"date":"2025-06-04T10:08:27","date_gmt":"2025-06-04T10:08:27","guid":{"rendered":"https:\/\/sigespana.es\/pharmacy\/"},"modified":"2026-08-28T09:22:55","modified_gmt":"2026-08-28T09:22:55","slug":"pharmacy","status":"publish","type":"page","link":"https:\/\/sigespana.es\/en\/services\/sectors\/pharmacy\/","title":{"rendered":"Pharmacy"},"content":{"rendered":"\n<div class=\"wp-block-cover\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0;min-height:1103px;aspect-ratio:unset;\"><video class=\"wp-block-cover__video-background intrinsic-ignore\" autoplay muted loop playsinline src=\"https:\/\/sigespana.es\/wp-content\/uploads\/2026\/08\/Farmacia-SIG.mp4\" data-object-fit=\"cover\"><\/video><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-90 has-background-dim wp-block-cover__gradient-background has-background-gradient has-custom-color-3-gradient-background\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-uagb-container uagb-block-29d5dd41 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div style=\"height:69px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-6157d833\"><h2 class=\"uagb-heading-text\">\u23af PHARMACY SECTOR<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-5ad7e8e4\"><h2 class=\"uagb-heading-text\">THE SALE<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-d6c14eaa\"><h2 class=\"uagb-heading-text\">BEGINS WITH<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-b7dbe33d\"><h2 class=\"uagb-heading-text\"><span style=\"color: #9ccbee;\" class=\"stk-highlight\">THE RECOMMENDATION.<\/span><\/h2><\/div>\n\n\n\n<p class=\"has-text-color has-link-color has-calibri-font-family wp-elements-1 wp-block-paragraph\" style=\"color:#a2a0a0;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.989), 25px);\">In pharmacies, the purchase decision is often made by the pharmacist, <br\/>not the consumer. SIG Spain steps into the pharmacy so that decisive <br\/>moment works in your brand&#8217;s favour. <\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-becd2435 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-84245553\"><h2 class=\"uagb-heading-text\">\u23af WHAT WE DO IN PHARMACY<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-5f6d7f37 animated slideInUp\"><h1 class=\"uagb-heading-text\">POS MATERIAL INSTALLATION, <br\/>PHARMACIST TRAINING, <span style=\"color: #9ccbee;\" class=\"stk-highlight\">AUDITS\u2026<\/span><\/h1><\/div>\n\n\n\n<p class=\"has-text-color has-link-color has-calibri-font-family wp-elements-2 wp-block-paragraph\" style=\"color:#a2a0a0;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.989), 25px);\">We help you improve your customers&#8217; experience in the pharmacy channel, with specialised teams and over 10 years of experience in the sector.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-stackable-carousel alignwide stk-block-carousel stk--is-slide stk--infinite-scroll stk--arrows-justify-space-between stk--arrows-align-center stk-block stk-0938bfa animated slideInUp\" data-slides-to-show=\"\" data-block-id=\"0938bfa\"><div class=\"stk-block-carousel__content-wrapper\"><div class=\"stk-row stk-inner-blocks has-text-align-center stk-block-content stk-block-carousel__slider-wrapper stk-content-align stk-0938bfa-column alignwide\"><div class=\"stk-block-carousel__slider\" role=\"list\" data-autoplay=\"2000\" data-label-slide-of=\"Slide %%d of %%d\" tabindex=\"0\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4089977\" data-v=\"4\" data-block-id=\"4089977\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-4089977-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-4089977-inner-blocks\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"410\" src=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/FARMA-02.png\" alt=\"\" class=\"wp-image-763\" style=\"aspect-ratio:1.5854083410185469;width:795px;height:auto\" srcset=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/FARMA-02.png 650w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/FARMA-02-300x189.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-00c7538\" data-v=\"4\" data-block-id=\"00c7538\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-00c7538-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-00c7538-inner-blocks\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1278\" src=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog.jpg\" alt=\"\" class=\"wp-image-7700\" style=\"aspect-ratio:1.8465432001883386;width:940px;height:auto\" srcset=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog.jpg 1920w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog-300x200.jpg 300w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog-768x511.jpg 768w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog-1024x682.jpg 1024w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/farmacia-pequena-blog-1536x1022.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-6c1fb18\" data-v=\"4\" data-block-id=\"6c1fb18\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-6c1fb18-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-6c1fb18-inner-blocks\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/07\/todos-sonrien-y-escuchan-grupo-de-personas-en-conferencia-de-negocios-en-el-aula-moderna-durante-el-dia-scaled.jpg\" alt=\"Formaci&#xF3;n a suscriptores\" class=\"wp-image-724\" style=\"aspect-ratio:1.499720745003764;width:760px;height:auto\"\/><\/figure>\n<\/div><\/div><\/div>\n<\/div><div class=\"stk-block-carousel__buttons\"><button class=\"stk-block-carousel__button stk-block-carousel__button__prev\" aria-label=\"Previous slide\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"chevron-left\" class=\"svg-inline--fa fa-chevron-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 320 512\" width=\"32\" height=\"32\"><path d=\"M34.52 239.03L228.87 44.69c9.37-9.37 24.57-9.37 33.94 0l22.67 22.67c9.36 9.36 9.37 24.52.04 33.9L131.49 256l154.02 154.75c9.34 9.38 9.32 24.54-.04 33.9l-22.67 22.67c-9.37 9.37-24.57 9.37-33.94 0L34.52 272.97c-9.37-9.37-9.37-24.57 0-33.94z\"><\/path><\/svg><\/button><button class=\"stk-block-carousel__button stk-block-carousel__button__next\" aria-label=\"Next slide\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"chevron-right\" class=\"svg-inline--fa fa-chevron-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 320 512\" width=\"32\" height=\"32\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg><\/button><\/div><\/div><div class=\"stk-block-carousel__dots\" role=\"list\" data-label=\"Slide %%d\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-columns animated slideInUp is-layout-flex wp-container-core-columns-is-layout-a1e5524a wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column o-anim-hover has-border-color has-background has-global-padding is-layout-constrained wp-container-core-column-is-layout-0910e091 wp-block-column-is-layout-constrained\" style=\"border-color:#bcd1e4;border-width:1px;background-color:#f8fdff;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<svg viewbox=\"0 0 48 48\" width=\"48\" height=\"48\" fill=\"none\" stroke=\"#253754\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <rect x=\"8\" y=\"6\" width=\"32\" height=\"36\" rx=\"2\"><\/rect>\n  <path d=\"M14 14h20M14 20h20M14 26h12\"><\/path>\n  <rect x=\"14\" y=\"32\" width=\"8\" height=\"4\" rx=\"1\"><\/rect>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-59c0ed2c\"><h6 class=\"uagb-heading-text\"><span style=\"color: #253754;\" class=\"stk-highlight\">POS material installation in pharmacies and parapharmacies<\/span><\/h6><\/div>\n\n\n\n<p class=\"has-secondary-contrast-color has-text-color has-link-color wp-elements-3 wp-block-paragraph\">More and more pharma products are moving out from behind the counter and selling in self-service mode, so visibility becomes a key factor to compete in an increasingly crowded space. SIG is present in both pharmacies and parapharmacies to make sure your brand stands out from the rest through the right installation of promotional materials. <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-stretch o-anim-hover has-border-color has-background has-global-padding is-layout-constrained wp-container-core-column-is-layout-0910e091 wp-block-column-is-layout-constrained\" style=\"border-color:#bcd1e4;border-width:1px;background-color:#f8fdff;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<svg viewbox=\"0 0 48 48\" width=\"48\" height=\"48\" fill=\"none\" stroke=\"#253754\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <circle cx=\"24\" cy=\"14\" r=\"8\"><\/circle>\n  <path d=\"M8 40c0-8.8 7.2-16 16-16s16 7.2 16 16\"><\/path>\n  <path d=\"M24 26l-4 8 4-2 4 2-4-8z\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-8d5fa3d3\"><h6 class=\"uagb-heading-text\"><span style=\"color: #253754;\" class=\"stk-highlight\">Pharmacist training in pharmacy<\/span><\/h6><\/div>\n\n\n\n<p class=\"has-secondary-contrast-color has-text-color has-link-color wp-elements-4 wp-block-paragraph\">In this sector, categories such as dermocosmetics, supplements and vitamins, phytotherapy, hair-loss products and children&#8217;s nutrition rely on on-the-spot recommendation to help the shopper. We have been training pharmacists for over 10 years. In the last year alone, we delivered more than 10,000 training sessions with professionals. <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-border-color has-background has-global-padding is-layout-constrained wp-container-core-column-is-layout-0910e091 wp-block-column-is-layout-constrained\" style=\"border-color:#bcd1e4;border-width:1px;background-color:#f8fdff;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<svg viewbox=\"0 0 48 48\" width=\"48\" height=\"48\" fill=\"none\" stroke=\"#253754\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <circle cx=\"22\" cy=\"22\" r=\"14\"><\/circle>\n  <path d=\"M32 32l10 10\"><\/path>\n  <path d=\"M18 22l3 3 6-6\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-4d8a9fd1\"><h6 class=\"uagb-heading-text\"><span style=\"color: #253754;\" class=\"stk-highlight\">Audits for the pharmaceutical sector<\/span><\/h6><\/div>\n\n\n\n<p class=\"has-secondary-contrast-color has-text-color has-link-color wp-elements-5 wp-block-paragraph\">The best decisions are always made when you have the right information. Knowing what happens at the point of sale (changes from retailers, campaign uptake, competitor activity) is essential. At SIG we have the experience, the teams, the processes and the tools to run the audit you need, whether one-off or recurring.  <\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-850ee968 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<p class=\"animated slideInUp has-primary-contrast-color has-text-color has-link-color has-bebas-neue-font-family wp-elements-6 wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);font-size:clamp(34.313px, 2.145rem + ((1vw - 3.2px) * 3.146), 62px);\">We help you improve your customers&#8217; <span style=\"color: #9ccbee;\" class=\"stk-highlight\">shopping experience<\/span> <\/p>\n\n\n\n<p class=\"animated slideInUp has-light-color has-text-color has-link-color wp-elements-7 wp-block-paragraph\" style=\"margin-top:0;margin-bottom:0\">Tell us the scope of your project. We&#8217;ll get back to you in less than 24 hours with a tailored proposal for one country or the entire group network. <\/p>\n\n\n\n<div class=\"wp-block-buttons animated slideInUp is-layout-flex wp-block-buttons-is-layout-flex\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-primary-contrast-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/sigespana.es\/en\/contact\/\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;color:#253754\">REQUEST INFORMATION \u2192<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-6f57befc alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-56b7d39f\"><h2 class=\"uagb-heading-text\">\u23af WHY SIG SPAIN IN PHARMACY<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-0f06242d animated slideInUp\"><h2 class=\"uagb-heading-text\">THE PHARMACY CHANNEL <br\/>NEEDS A <br\/><span style=\"color: #9ccbee;\" class=\"stk-highlight\">DIFFERENT <\/span>TEAM<\/h2><\/div>\n\n\n\n<p class=\"has-text-color has-link-color has-calibri-font-family wp-elements-8 wp-block-paragraph\" style=\"color:#a2a0a0;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.989), 25px);\">A generic sales rep doesn&#8217;t get the same results in pharmacy as a professional with specific experience in the channel. The pharmacist can tell straight away whether the person visiting understands their business or not. <strong>SIG Spain selects and trains teams with the profile and credibility the healthcare environment demands.<\/strong><\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns animated slideInUp is-layout-flex wp-container-core-columns-is-layout-a1e5524a wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-bottom-color:var(--wp--preset--color--primary);border-bottom-width:5px;background-color:#292929\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-6124ab3b\"><h6 class=\"uagb-heading-text\">01<\/h6><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-7111b91e uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top animated fadeIn o-anim-hover\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">A PROFILE SPECIFIC TO THE CHANNEL<\/h3><\/div><p class=\"uagb-ifb-desc\">We select profiles with experience and credibility in the healthcare environment. The pharmacist is a professional, and we treat them as one. The pitch has to be technical, not commercial.  <\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-bottom-color:var(--wp--preset--color--primary);border-bottom-width:5px;background-color:#292929\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-3ed96228\"><h6 class=\"uagb-heading-text\">02<\/h6><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-87d4e324 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top animated fadeIn o-anim-hover\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">A TRANSFERABLE ARGUMENT, NOT JUST INFORMATION<\/h3><\/div><p class=\"uagb-ifb-desc\">Informing isn&#8217;t enough. You have to give the pharmacist a concrete argument they can use at the moment of recommendation. <\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"border-bottom-color:var(--wp--preset--color--primary);border-bottom-width:5px;background-color:#292929\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-8b14e9ba\"><h6 class=\"uagb-heading-text\">03<\/h6><\/div>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-block-1fab630e uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top animated fadeIn o-anim-hover\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">COMMERCIAL INTELLIGENCE ON EVERY VISIT<\/h3><\/div><p class=\"uagb-ifb-desc\">Every visit is a source of information: competitor recommendations, unmet needs, product opportunities. Information the client didn&#8217;t have before the visit. <\/p><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-74174b1f alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-columns animated slideInUp is-layout-flex wp-container-core-columns-is-layout-a92ac6f7 wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-ad7c68f1 wp-block-column-is-layout-flow\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-b4480dac\"><h2 class=\"uagb-heading-text\">\u23af SUCCESS STORIES<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-459259a3\"><h1 class=\"uagb-heading-text\"><span style=\"color: #9ccbee;\" class=\"stk-highlight\">98%<\/span><\/h1><\/div>\n\n\n\n<p class=\"has-text-color has-link-color has-bebas-neue-font-family wp-elements-9 wp-block-paragraph\" style=\"color:#a2a0a0;margin-top:0px;margin-bottom:var(--wp--preset--spacing--40);font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.989), 25px);\">REACTIVATION RATE IN PHARMACY<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-bebas-neue-font-family\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--40);font-size:clamp(29.303px, 1.831rem + ((1vw - 3.2px) * 2.466), 51px);\">+2.300 PHARMACIES. <br\/><span style=\"color: #9ccbee;\" class=\"stk-highlight\">THE GENERIC DIDN&#8217;T <\/span><br\/>WIN THIS TIME.<\/h3>\n\n\n\n<p class=\"has-text-color has-link-color has-calibri-font-family wp-elements-10 wp-block-paragraph\" style=\"color:#a2a0a0;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--50);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.682), 20px);\">A pharmaceutical brand realised it was losing the recommendation battle at the point of sale. SIG Spain visited more than 2,300 pharmacies (53% above the initial target) with a team trained specifically for the channel.  <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-primary-contrast-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/sigespana.es\/en\/services\/case-studies\/pharma-brand-victory\/\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\">READ THE FULL CASE \u2192<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-default\" style=\"margin-top:var(--wp--preset--spacing--80);margin-bottom:var(--wp--preset--spacing--80)\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/12\/Caso-de-Exito-Farmacia.png\" alt=\"\" class=\"wp-image-11116\" srcset=\"https:\/\/sigespana.es\/wp-content\/uploads\/2025\/12\/Caso-de-Exito-Farmacia.png 1536w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/12\/Caso-de-Exito-Farmacia-300x200.png 300w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/12\/Caso-de-Exito-Farmacia-1024x683.png 1024w, https:\/\/sigespana.es\/wp-content\/uploads\/2025\/12\/Caso-de-Exito-Farmacia-768x512.png 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-bf7e5d7d alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-0c3a1359\"><h2 class=\"uagb-heading-text\">\u23af OTHER SECTORS<\/h2><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-213fb93d animated slideInUp\"><h2 class=\"uagb-heading-text\">WE <span style=\"color: #fffffe;\" class=\"stk-highlight\">ALSO WORK IN<\/span> YOUR INDUSTRY<\/h2><\/div>\n\n\n\n<p class=\"animated slideInUp has-text-color has-link-color has-calibri-font-family wp-elements-11 wp-block-paragraph\" style=\"color:#a2a0a0;font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.989), 25px);\">Every sector has its own rules at the point of sale. <br\/>Specialised teams so nothing gets lost in translation.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns animated slideInUp is-layout-flex wp-container-core-columns-is-layout-a1e5524a wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <rect x=\"4\" y=\"8\" width=\"32\" height=\"20\" rx=\"2\"><\/rect>\n  <path d=\"M14 28v4M26 28v4M10 32h20\"><\/path>\n  <circle cx=\"20\" cy=\"18\" r=\"4\"><\/circle>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-219b0d82\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/technology\/\" data-type=\"page\" data-id=\"33\">technology<\/a><\/span><\/h6><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <rect x=\"12\" y=\"16\" width=\"16\" height=\"18\" rx=\"3\"><\/rect>\n  <rect x=\"16\" y=\"12\" width=\"8\" height=\"5\" rx=\"1\"><\/rect>\n  <path d=\"M20 8v4\"><\/path>\n  <path d=\"M17 8h6\"><\/path>\n  <path d=\"M16 22h8\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-05117703\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/cosmetics\/\" data-type=\"page\" data-id=\"31\">cosmetics<\/a><\/span><\/h6><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <rect x=\"8\" y=\"8\" width=\"24\" height=\"24\" rx=\"4\"><\/rect>\n  <path d=\"M20 14v12M14 20h12\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-c44f826a\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/pharmacy\/\" data-type=\"page\" data-id=\"37\">PHARMACY<\/a><\/span><\/h6><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <path d=\"M6 16l14-8 14 8\"><\/path>\n  <rect x=\"10\" y=\"16\" width=\"4\" height=\"12\" rx=\"0.5\"><\/rect>\n  <rect x=\"18\" y=\"16\" width=\"4\" height=\"12\" rx=\"0.5\"><\/rect>\n  <rect x=\"26\" y=\"16\" width=\"4\" height=\"12\" rx=\"0.5\"><\/rect>\n  <path d=\"M6 28h28M6 32h28\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-16ca62d2\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/banking\/\" data-type=\"page\" data-id=\"41\">Banking<\/a><\/span><\/h6><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <path d=\"M4 6h4l5 18h16l4-12H12\"><\/path>\n  <circle cx=\"16\" cy=\"32\" r=\"2\"><\/circle>\n  <circle cx=\"28\" cy=\"32\" r=\"2\"><\/circle>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-f9d04d32\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/fmcg\/\" data-type=\"page\" data-id=\"39\">FMCG<\/a><\/span><\/h6><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column o-anim-hover has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#1a1a1a;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<style data-wp-block-html=\"css\">\nsvg {\n  display: block;\n  margin: 0 auto;\n}\n<\/style>\n\n<svg viewbox=\"0 0 40 40\" width=\"40\" height=\"40\" fill=\"none\" stroke=\"#9CCBEE\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n  <circle cx=\"14\" cy=\"10\" r=\"3\"><\/circle>\n  <circle cx=\"26\" cy=\"10\" r=\"3\"><\/circle>\n  <circle cx=\"8\" cy=\"18\" r=\"3\"><\/circle>\n  <circle cx=\"32\" cy=\"18\" r=\"3\"><\/circle>\n  <path d=\"M20 34c-6 0-12-4-12-10 0-3 2-5 4-6 2-1 5 2 8 2s6-3 8-2c2 1 4 3 4 6 0 6-6 10-12 10z\"><\/path>\n<\/svg>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-73b7b4a9\"><h6 class=\"uagb-heading-text\"><span style=\"color: #fff;\" class=\"stk-highlight\"><a href=\"https:\/\/sigespana.es\/en\/services\/sectors\/petcare\/\" data-type=\"page\" data-id=\"35\">petcare<\/a><\/span><\/h6><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-uagb-container uagb-block-4d5c595e alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<p class=\"animated slideInUp has-primary-contrast-color has-text-color has-link-color has-bebas-neue-font-family wp-elements-12 wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);font-size:clamp(50.171px, 3.136rem + ((1vw - 3.2px) * 5.662), 100px);\">IS YOUR BRAND <span style=\"color: #9ccbee;\" class=\"stk-highlight\">WHERE IT NEEDS TO BE?<\/span><\/p>\n\n\n\n<p class=\"animated slideInUp has-light-color has-text-color has-link-color wp-elements-13 wp-block-paragraph\" style=\"margin-top:0;margin-bottom:0\">Tell us the scope of your project. We&#8217;ll get back to you in less than 24 hours with a tailored proposal for one country or the entire group network. <\/p>\n\n\n\n<div class=\"wp-block-buttons animated slideInUp is-layout-flex wp-block-buttons-is-layout-flex\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-primary-contrast-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/sigespana.es\/en\/contact\/\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;color:#253754\">REQUEST INFORMATION \u2192<\/a><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u23af WHAT WE DO IN PHARMACY POS MATERIAL INSTALLATION, PHARMACIST TRAINING, AUDITS\u2026 We help you improve your customers&#8217; experience in the pharmacy channel, with specialised teams and over 10 years of experience in the sector. POS material installation in pharmacies and parapharmacies More and more pharma products are moving out from behind the counter and [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":8623,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-8532","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retail services for the pharmacy and health sector | SIG Spain<\/title>\n<meta name=\"description\" content=\"Pharmacy audits, Planogram execution, product visibility and training to optimise the point of sale in health.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sigespana.es\/en\/services\/sectors\/pharmacy\/\" 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